What I Saw Happen

Sign up for my Newsletter

msg

Jul 7, 2019
15 min

What I Saw Happen -- Q2 2019

Overall -- Trust Eroding, Regulation Looming as Digital Usage Grows Digital ad spend continues to take share from traditional ad...

785 views0 comments

msg

Apr 1, 2019
2 min

What I Saw Happen -- Q1 2019

Overall -- Tech scrutiny is here, 5G is lurking and trust is eroding Ad load increasing everywhere by publishers and platforms U.S....

138 views0 comments

msg

Jan 1, 2019
1 min

What I Saw Happen -- Q4 2018

Overall -- Spend more time thinking long term Be like Amazon/Bezos start to plan today for 2-3 years in the future Benchmarking is...

34 views0 comments

msg

Oct 1, 2018
12 min

What I Saw Happen -- Q3 2018

Overalll -- Hire more analysts and put more effort into training Benchmarking is critical, we need more of it in the ecosystem....

22 views0 comments

msg

Jul 1, 2018
8 min

What I Saw Happen -- Q2 2018

Overall -- the move to DTC is happening Direct to Consumer (DTC) is still the place to be in this new brave world, though will it last...

12 views0 comments

msg

Apr 1, 2018
5 min

What I Saw Happen -- Q1 2018

Platforms -- the Facebook, Google and Amazon Triopoly Facebook has peaked, we hit the tipping point hurting society, monopoly -- see POV...

15 views0 comments

msg

Jan 1, 2018
2 min

What I Saw Happen -- Q4 2017

2017 Recap 2017 was a tough year for MOST ad supported companies not named Facebook or Google Of course Google and Facebook stole more...

6 views0 comments

msg

Oct 1, 2017
4 min

What I Saw Happen -- Q3 2017

SUMMARY Facebook & Google continue to dominate despite issues, Amazon now makes it a triopoly. Publishers go into 2018 looking to cut...

11 views0 comments

msg

Jul 1, 2017
4 min

What I Saw Happen -- Q2 2017

OVERVIEW It is getting tough out there, Goggle revenue now at $26 billion in Q2 and FB at $9.3 billion, they each grow nicely hurting the...

5 views0 comments

msg

Apr 1, 2017
3 min

What I Saw Happen -- Q1 2017

Overview Q1 2017 was hard for publishers and for some ad tech companies, especially after a robust Q4 2016 Google and FB are finally...

42 views0 comments

Presentations

Podcasts

Where’s The Growth?

https://adexchanger.com/ad-exchange-news/podcast-wheres-the-growth/

Sign up for my Newsletter

Be Like Bezos

Media in 2023

Benchmarking

SF 101

Presentations

Podcasts

Where’s The Growth?

msg