What I Saw Happen

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Jul 7, 2019
15 min

What I Saw Happen -- Q2 2019

Overall -- Trust Eroding, Regulation Looming as Digital Usage Grows Digital ad spend continues to take share from traditional ad...

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Apr 1, 2019
2 min

What I Saw Happen -- Q1 2019

Overall -- Tech scrutiny is here, 5G is lurking and trust is eroding Ad load increasing everywhere by publishers and platforms U.S....

138 views0 comments

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Jan 1, 2019
1 min

What I Saw Happen -- Q4 2018

Overall -- Spend more time thinking long term Be like Amazon/Bezos start to plan today for 2-3 years in the future Benchmarking is...

34 views0 comments

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Oct 1, 2018
12 min

What I Saw Happen -- Q3 2018

Overalll -- Hire more analysts and put more effort into training Benchmarking is critical, we need more of it in the ecosystem....

23 views0 comments

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Jul 1, 2018
8 min

What I Saw Happen -- Q2 2018

Overall -- the move to DTC is happening Direct to Consumer (DTC) is still the place to be in this new brave world, though will it last...

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Apr 1, 2018
5 min

What I Saw Happen -- Q1 2018

Platforms -- the Facebook, Google and Amazon Triopoly Facebook has peaked, we hit the tipping point hurting society, monopoly -- see POV...

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Jan 1, 2018
2 min

What I Saw Happen -- Q4 2017

2017 Recap 2017 was a tough year for MOST ad supported companies not named Facebook or Google Of course Google and Facebook stole more...

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Oct 1, 2017
4 min

What I Saw Happen -- Q3 2017

SUMMARY Facebook & Google continue to dominate despite issues, Amazon now makes it a triopoly. Publishers go into 2018 looking to cut...

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Jul 1, 2017
4 min

What I Saw Happen -- Q2 2017

OVERVIEW It is getting tough out there, Goggle revenue now at $26 billion in Q2 and FB at $9.3 billion, they each grow nicely hurting the...

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Apr 1, 2017
3 min

What I Saw Happen -- Q1 2017

Overview Q1 2017 was hard for publishers and for some ad tech companies, especially after a robust Q4 2016 Google and FB are finally...

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Where’s The Growth?

https://adexchanger.com/ad-exchange-news/podcast-wheres-the-growth/

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Be Like Bezos

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Presentations

Podcasts

Where’s The Growth?

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